This'll make the ride feel much more personal. For a long time I thought Lyft should do this but match your likes with the driver as a bonding feature.
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Hunter
No more embarrassment when asking the driver to find a station with Justin Bieber. Hope volume control is included :)
This is the perfect example of two well-established "startups" finding fresh and creative ways to add new juice into phenomenal existing products through partnering.
Spotify continues to innovate and find new channels to offer customers an excellent, personalized, music experience. Love it! Now they need to roll out the family subscription plan :)
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