The 'I hate cold outreach' problem that became my first app, Nugget!

Hi PH - I'm Anna from Canada 👋

Wanted to kick this forum off with the actual WHY behind Nugget, my first app build!

For the last 4 years, I've been a Business Foundation Strategist, working with Solopreneurs and small-team Founders to fix their foundational elements - who they're targeting, how they're positioned, what they're charging.

One thing I kept hearing, over and over, when I asked about what kind of business development they were doing was - I know I need to, but I HATE doing cold outreach. I get it - it feels salesy and slimy and no one actually "loves" doing it.

But I noticed these Founders had a LinkedIn network full of warm connections (past clients, people who'd said "let's stay in touch," people who'd actually refer them if asked) and almost none of it was being used. Not because they didn't care - because there was no sales team to run it, and doing it manually, in addition to running a business, just didn't happen.

And that's the gap Nugget is trying to close.

It started as a simple idea - a LinkedIn data report to surface who's actually worth reaching out to. Make it easy to use, find the right people already in your network, explain why them (what's the connection), and even give them some outreach conversation starters. The way I saw it, making it simple was what would make it a consistent part of a Founder's business development strategy.

I'm in the homestretch now, which feels almost surreal - launching here Sept 9th!

I'm grateful for all the great feedback I get from my 2 rounds of beta testers. Though I'm certain more will shift once real people start using it. I'll post updates here as things change: what's working, what I got wrong, what users tell me.

If that's worth following, stick around, would love to have you here. And if you've got questions about the why, ask away!