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Matt Wurst

Genuin Monetize - The monetization layer for trusted brand destinations

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Most monetization tools rent you someone else's audience. Monetize is different. It's the only solution that lets brands deploy video ad inventory inside their own owned destinations -- no platform dependency, no revenue share with walled gardens. Native video ads, contextual sponsorships, and shoppable commerce units run inside brand-controlled environments. Built on Genuin's trust infrastructure. First movers include iHeart, TED, and McClatchy. Your audience. Your data. Your money.

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Matt Wurst
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We've been building toward this for a while. The honest truth? Monetize exists because we kept hearing the same thing from publishers, retailers, and media brands: "We have the audience. We just can't capture the value." That's a broken system. And patching it with someone else's platform just makes you more dependent, not more profitable. Monetize flips that. Brand-owned. Brand-controlled. Revenue that doesn't require a handshake with a walled garden. Proud of the team. Excited for what comes next. Ask us anything.