What do you do when users love your features, but still quietly abandon your app within week two?

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We used to blame our UI or missing integrations every time a paid account downgraded. But after jumping on exit calls, a harsh truth came up: the product worked fine but it forced teams to completely upend their daily routines just to use it.

Throwing more features at a workflow mismatch is just building debt.

For those who've tackled this: how did you redesign onboarding to match your users' natural habits instead of fighting them?

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