Which company do you like best in terms of how they do marketing?
Anastasiya Gurevska
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Marvin Mändle@marvin_maendle
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I love and do extreme sport so my choice is red bull. What about you?
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@marvin_maendle I like Nike's marketing efforts. They are very good in creating powerful, emotionally charged campaigns that resonate deeply with their audience.
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I love the Ikea Marketing. :)
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Superhuman for their clever. "Sent with superhuman email signature" that makes people feel like it's a premium product and want to get it. It's a clever marketing hock in every email people send. I see a lot of investors using it.
@sentry_co Yes, it's indeed clever, but I think that its effectiveness isn't just about seeming premium. Some people see it as a sign of a high-quality tool, while others might find it too promotional. A good product needs more than a catchy signature to truly stand out. IMHO) Anyway, you're right that it is a creative and clever marketing hock.
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@anastasiya_gurevska The reach they get. Everyday, from mostly people you respect / look up to. In every email. It's so effective. Ive never seen anything as effective, and it's free as well 😅 (It was the same when iPhone came out. that "Sent from my iPhone" signature was just 👌 marketing for apple)
HubSpot. I think they have great marketing.
I think any company that puts marketing mechanisms in their product that people like are super clever.
Fedica does that when you share your followers mapped on the globe on Twitter. People love sharing those and makes others want to share their map.
Also, if those mechanisms empower the customer, like a status symbol of the premium Gym you go to by wearing the apparel is a good example. Some people love identifying as a Movati Monster for example, ahah.
@jonwesselink I agree, every company that implements marketing mechanisms is very clever. Although sometimes marketing campaigns are not very clever. But these are not the examples you gave.
depends on which part of the marketing.
but I believe influenceur are the best for it because they are very creative im always impressed on their new idea to promote their product !
@ipaparazzo_app It makes sense. What influencers inspire you the most?
Not on doing marketing maybe but I like how duolingo and duracell manage their social media
I like HubSpot.
Hey there tech enthusiast! Gurkaran Singh here, diving deep into the world of startups and agency life. When it comes to marketing tactics, I've seen a thing or two across various industries. While I can appreciate a clever campaign here and there, I have to give it up to companies that truly understand their audience and create genuine connections. After all, marketing is about building relationships, right? So, I have to say, my favorite company in terms of marketing is one that prioritizes authenticity and adds value to their customers' lives. Because at the end of the day, it's not just about selling a product, it's about creating a lasting impression. Cheers to all the innovative marketers out there! 🚀