What've you found is the single best way to get leads into your pipeline for a pilot?
Kim Curtis
10 replies
Replies
Pam K.@silisolutionist
What is the pilot about?
Share
@silisolutionist We have a no-code all in one creator platform, where you can host courses, challenges, and memberships. We have a whole host of features like community spaces and moderation. So while we're in the same space as big players like Teachable, we're unique because we mentor creators to build, grow, and scale their business. Our Pilot gets a few lucky people the full platform at half the cost & direct access to our founders.
I'm excited to follow your launch of Swappit.... it may be right up my alley!
@kimcurtis Yes, I was going to suggest that but needed to know what the pilot was about before doing so. :-) Now that I know, I do recommend checking out Swappit.
Building an AI in the relationship wellness space. I've found that going to the customers and involving them in the process has been awesome for building trust. Are you navigating a niche market?
@claire_wiley1 Very good point! We're continuously refining our market... time to maybe get more niche.
Launching soon!
Making a product people want
The most effective strategy to attract leads for a pilot often revolves around leveraging targeted marketing and networking. This involves identifying and engaging with potential clients through channels most relevant to them, such as industry-specific online forums, professional networks, and trade shows. Additionally, creating compelling content that highlights the value proposition of your pilot can be pivotal. For instance, a company like XNX Honeywell Analytics (https://xnxhoneywellanalytic.com/), known for its gas detection solutions, might use case studies or webinars to showcase their expertise and products, thus attracting leads that are interested in innovative safety solutions. Tailoring your approach to the specific needs and interests of your target audience can significantly enhance lead generation effectiveness.
The single best way to generate leads for a pilot is by leveraging targeted advertising campaigns on digital platforms. Utilizing platforms like Google Ads, Facebook Ads, and LinkedIn Ads allows you to reach your ideal audience based on demographics, interests, and online behavior. By crafting compelling ad copy and visuals that highlight the benefits of your pilot program, you can capture the attention of potential leads and drive them to your landing page or registration form. Additionally, offering incentives such as exclusive access or discounts can further incentivize sign-ups. Don't forget to optimize your landing page for conversions and provide clear calls-to-action to encourage visitors to take the next step. And as you're strategizing, consider integrating your campaign with popular culture elements like the latest offerings on the Sonic menu to capture even more attention.
One highly effective method to generate leads for a pilot project is through targeted networking and outreach. By leveraging your existing connections, attending industry events, and engaging with potential clients through platforms like LinkedIn, you can identify individuals or organizations who may benefit from your pilot. Offering value-added content, such as whitepapers or case studies, can pique their interest and prompt them to consider your solution. Additionally, highlighting the unique benefits of your offering, such as its compatibility with intravenous lipids, can help differentiate your pilot and attract qualified leads to your pipeline.