What tool do you use most often to "catch" leads?

Svetlana Bulega
15 replies
Our SDR managers use many different tools to make their job easier and capture leads. But I would like to use one. Share your experience, what tools do your SDR managers use? Interested to hear your opinion :)

Replies

Hélène SAN
I do believe that Snackeet is a great tool to catch leads using interactive quizzes and dynamic forms to collect quantitative data https://www.snackeet.com/
Svetlana Bulega
@helene_san Thanks, definitely worth to take a look!
Nabila El Bouzari
Hey Sveltana, Our Marketing team uses or own software - aka Plezi, to "capture" the leads. But more than the tool, I am tempted to say that it is the strategy behind that most matters. Unless we are talking contact, demo or quote request, a visitor would only submit a form - thus allowing you to "capture" him as a lead, if he sees the value of whatever he is getting in exchange of his information. This is why, our whole content strategy is based on our personas' pain points, jobs to be done ect : in our content, they find : -A way to solve something they have been struggling with -Inspiration, -Different perspectives to something they have been doing a certain way - And the list goes on and on One of the benefits of using Plezi in this specific case, is that we can use progressive profiling to enrich our leads profil : we do not need to have all the information right from the beginning - what we need to make sure of though, is that when the lead is "mature" enough and ready to be sent to a sales team (in our case it gets sent to the SDR team), the sale or SDR has all the information to make the call and pitch the service or product based on the leads interest.
Svetlana Bulega
@nabilaelb Thank you for sharing! Of course, I agree that strategy matters. Will take a look at Plezi!
Paul Zhdanovych
As usual they use Sales Navigator, some e-mail automation tools integrated in CRM for warm contacts and external services for cold ones (SendInBlue, mailchimp, drip, SendPulse). To get e-mails some SDR use services like lusha, snov, zoominfo, overloop. Also sales people use different automation systems for linkedin like expandi, phantombuster (what is risky as linkedin try to detect it and bann.) Sometimes SDR use corporate integrated solutions from Salesforce, HubSpot, Marketo or some mixture with Apollo, ActiveCampaign, reply... Also they use tools like lemlist for customization of cold mails and post, calendly to appoint meetings and different webconferencing systems like Zoom, Teams, Meet, Webex....
Tatiana Kovalchuk
We use automation in Hubspot, LinkedIn Sales Navigator and other solutions. I recently discovered Roi4Presenter. It's a really cool product. I've never seen anything like it before. Your presentation works 24/7. And what's cool is that there is feedback from the developers.
Tetiana Bordus
I use Roi4Presenter) I think it's vety useful and ease to use. Also I really like that now it is not necessary to agree on a time to present a solution. The customer can watch the presentation at any time convenient for him. And if he want he can invite a prresenter.
Andrea Todorova
Hi Svetlana, 👋 I'm the marketing lead at a B2B focused digital marketing agency and these are some of the tools we use: ▪️ LinkedIn Sales Navigator to find relevant leads that match our target persona ▪️ Wiza to obtain and verify emails from Sales Navigator leads ▪️ Leadfeeder to recognize from which company our website visitors are coming from Hope this helps! ⭐
Svetlana Bulega
@andrea_todorova1 Thank you very much for your answer. Really useful tools. LinkedIn Sales Navigator and Wiza look especially interesting. I'll definitely check out how they work together.