What's your key advice for a successful product launch on Product Hunt?
Vlad Golub
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Vlad Golub@realvladgolub
We are launching Clustr on 10th July - https://www.producthunt.com/prod.... We put in a lot of effort, but maybe we overlooked something π€π€π€
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My advice for everyone would be to follow @realvladgolub and be as active as he is, I'm pretty sure Clustr will be on fire on Monday!
@claumarin You make me blush hahahaha just subscribed to your launch and will support it with my team!
Don't underestimate the power of engaging storytelling, community building, and early feedback; it's essential to create a compelling narrative, build hype before launch, respond to feedback quickly, and always iterate on your product based on the community's needs.
@judiths_44 Yes, storytelling is like adding a dash of pixie dust to your product!
Key advice for a successful Product Hunt launch: Prepare an engaging and concise product description, create eye-catching visuals, engage with the community through comments and updates, and leverage your network to generate initial traction and support.
@kunal_mehta_94 new here π other than engaging, what's the best way to 'research' whether a product is suitable to launch on the Hunt? I heard DesignJoy was a success on here, and looking to do something similar but for Metaverse/3D
@kunal_mehta_94 @sumone
To research whether a product is suitable for launch on Product Hunt for the Metaverse/3D space:
Conduct market analysis and identify competitors.
Define your target audience and gather feedback through user testing.
Engage early adopters and influencers for support.
Implement pre-launch marketing strategies.
Seek partnerships and collaborations.
Study successful launches on Product Hunt for insights.
These steps will help you gauge the product's potential and increase the chances of a successful launch.
Be prepared, create buzz, and connect with your audience. Good luck on Monday, Clustr will be the #1 Product of the Month for sure!
To ensure a successful product launch on Product Hunt, my key advice would be to focus on three essential aspects:
1. Preparation: Invest time in creating a compelling product description, eye-catching visuals, and a clear value proposition. Test your product thoroughly before launch and gather feedback from early users.
2. Engagement: Engage with the Product Hunt community by actively participating in discussions, responding to comments, and addressing questions. Offer incentives or exclusive offers to encourage users to try your product.
3. Promotion: Leverage your existing network, including social media channels, newsletters, and partnerships, to generate buzz before and during the launch. Collaborate with influencers or thought leaders who align with your product to extend your reach.
Remember, authenticity and transparency are key.
@kunal_mehta_94 sorry new here too π regarding early users is the Hunt a good place to launch a product to find those initial users? Any advice on the SEO aspect would be super helpful!
@kunal_mehta_94 @sumone
Keyword research: Identify relevant keywords and phrases that potential users might use to search for products similar to yours. Incorporate these keywords naturally into your product description and landing page content.
Metadata optimization: Pay attention to meta tags, page titles, and URLs. Ensure they accurately reflect your product and include relevant keywords.
Backlinks: Earn high-quality backlinks from authoritative websites and publications. This can improve your product's visibility in search engine results.
Content marketing: Create valuable content related to your product's niche and share it on your website or blog. This can help attract organic traffic and improve your overall SEO.
Focus on creating a compelling and concise product pitch that highlights unique features and benefits, while actively engaging with the Product Hunt community through genuine interactions to build awareness and generate buzz, like I'm doing rn ;)
Outline:
1) Great Landing page and description explaining the problem & solution.
2) An active community anticipating the launch.
3) Engagement with each and every prospect on launch day
Each step could be broken down into actionables as many great replies in this discussion.
I think community engagement and sharing valued experiences to grow with all are very important
Top 5 things
1) Start prepping early-don't just wait to have your votes secured on the last day that too with newly created profiles
2) Invest in creatives and content. There are 100s of launches everyday with people skimming through product pages. Can your images convey what your product delivers?
3) Scout the right hunter. The right hunter can make all the difference, from followers and reach to credibility
4) Get the buy-in of your fellow makers on PH
5) Invest in your personal brand
Bonus- Do a pre-launch with lead magnets to hype users up.
DON'Ts - Don't buy or farm clicks.
Launching soon!
My advice is:
1- To be active on PH
2- Support others before your launch so they'll support you
3- Engage with the community
4- Make connections with others
5- On launch day spread the words in different communities like Telegram, WhatsApp and Reddit
6- Be active be responsive and respond to every comment on launch day
7- Most important don't create new profiles to support yourself it will be consider as spam activity.
Start preparing for the launch early, and don't try to prepare for the week.
Check all materials before launch. Some users have reported that the site does not function properly after launch. π
I saw a similar post yesterday and wrote down the following tips. I do think these tips are applicable on this thread as well:
1. Prepare a compelling pitch: Craft a clear and concise description of your product that highlights its unique features, benefits, and value proposition. Capture the attention of PH users by emphasizing what makes your product stand out from the competition.
2. Build anticipation: Create buzz and generate excitement before your launch by promoting it on your social media channels, website, and email newsletters. Tease some key features or benefits of your product to build anticipation and attract potential users and supporters.
3. Engage with the PH community: Participate actively in the Product Hunt community by commenting on relevant posts, providing feedback, and offering value to other users. Engage in discussions, answer questions, and showcase your expertise. Building relationships and gaining visibility within the community can greatly enhance the success of your PH launch.
If you liked these tips, you will like our product more. Do check it and click on the notify me button if it impressed you.
Whether it is a PH or any other platform, if you want to bring something new to the world, you should always have a "FAN BASE", not followers.
Fans are there to help you in your good and bad.
So start building a fan base and then do what you want to do
I am following people that have already had successful launches and researching their practices as our startup, bizzllet.com is preparing for launch.
Build a community, engage with people, be nice, and help other
Build your followers in twitter. Hit the reply button 5x
You guys are doing an awesome job!
Count on me and my team to support you!
We launched last week our AI voice bank https://www.producthunt.com/post.... Few lessons locked: Don't rely much on Facebook groups/communities. Other product/startup founders helped us the most to mobilize audience. Also, few Product telegram channels were helpful. Ask one person to be responsible for all comments and reply them all as you probably won't have time for that.
@orysia_khimiak Congratulations on the launch of your AI voice bank! Thank you for sharing your experiences. It's fantastic that other founders are helping you πͺπ
@orysia_khimiak do you find most of the PH community are specifically designers, or businesses looking for resources?
Most of the things are already covered here - my only advice is to PLAN AHEAD to avoid last-minute chaos! That's what we went through, and the lesson was well learned :)
We are launching the first half of our marketplace come July 17th for sign-ups. However official product hunt launch won't be until we launch our full-scale platform.
With that being said, my biggest advice would be to do what is hard, challenging, or whatever you are procrastinating/avoiding. These tasks typically are the ones that drive progress and are the hardest task for a reason!