What's one thing you wish you knew before you started your business?

Most likely a direct question whether you need to create a product, but I want to help people become more productive, so this is motivation.

I wish I knew before starting my business is the importance of conducting thorough market research and understanding the target audience's needs, preferences, and pain points to create a product or service that truly resonates and addresses their specific demands, leading to higher chances of success and growth.

How things are done as a product manager doesn't translate 1:1 to entrepreneurship. I focused a lot on building solid foundations, documentation, and capability to scale. However, the focus early on should be on marketing, feedback, and revision. Rinse and repeat.

In all honesty, and I know this sounds silly, but how legal work is involved and how valuable it is to hire a lawyer early on to set you up properly. Lawyer up.

Hmm... Well things have been okay so far. I have been able to figure out things as I go. I suppose the best learning could have been -- Put sales first

I wish I knew how important sales and marketing was in building a business...You could create the best product imaginable, but if no one knows about it, there's no point really...