What launch-day data are you most curious to know?

@shahdeepa @anil_meena21 Yes, agree. Plotting unique visitors against time would help visualize the traffic data better.

@stephi Right. In our case, there are no sign-ups. But yes, seeing the conversion from visitor to starting a social would be helpful. And thanks for your kind words on our landing page. Just one more day to go! :)

@nishith_shah Amazing experience. But I am wondering how you can engage and retarget your users then. Do They add their mail-address at some point in time? This would be my conversion event in this case.

@stephi Honestly, that's a challenge. We were going back and forth between having people sign-up before they start/join the social, or make it super easy and take all the friction out. We went with taking all the friction out - and doing what is best for the users. We do have a feedback form at the end of the social where they can optionally provide us with their email along with the feedback. You are right, we should add that to our conversion funnel.

@nishith_shah I am really curious to see how this experiment turns out. From my perspective you take friction out of the process with Social Sign ins as well. If I were your Productmanager my hypothesis would be that users feel less secure if they did not sign up. Did you test such a hypothesis with users? And: Have you ever tried whereby.com. Their target group might be quite close to yours. Their signup process and entire product is also extremely slim and userfriendly.

@stephi Loving this discussion and feedback. :) We have very minimal data to support one way or the other. We started out with having a social signup. And we questioned ourselves why we really needed people to signup and so about a month back, we removed it. In most of our feedback in this last month, no-sign-up is usually mentioned as the wow thing. But I hear you - and we will know more tomorrow once we launch it here. :) All in all, we are very early stage - just 3 months since we wrote our first line of code. :) So we are learning and adjusting as we speak.

@gouthamj Agree. We don't have sign-ups, so our main conversion is of people starting socials. Will add that.

@gouthamj @nishith_shah -- I'd also like to see what happens in the immediate 2-3 days after, so that too. Good luck on the launch!

@gouthamj @kirank5a hmm.. makes sense. I had not considered showing the post-launch data. Will plan to add that to our tracker.

@gouthamj @nishith_shah -- as a user, each day I'm upvoting and visiting many websites without actually using them (and bookmarking the useful ones for future use). Curious if most people are like me and what a PH launch does beyond a spike website hits for one day.