What is your main growth channel?

Peter Chudakov
24 replies
Hi hunters! We are in the middle of a survey with different founders about their growth channels. We will be sharing their answers as soon as we consolidate the data. It would be very interesting to hear from you what your main growth channel is and how you found it. Have a nice day (evening)! ✨

Replies

Dmitry Korzhik
CEO at Altum Analytics
Linkedin. We focus on b2b. It was our first channel
Share
ᗰᗩ᙭ ᒍ.
Building mnd
@krzk Nice!
Share
Peter Chudakov
Founder @ ReSkript
@krzk You simply send cold messages or by creating content?
Share
Dmitry Korzhik
CEO at Altum Analytics
@slowpokepeter both. But strategy depends on situation.
Share
Victor Eduoh
Product-Led Storyteller for SaaS & VCs
Exceptional content production and distribution has been our best, and main, growth channel. Well, this may sound biased as I'm a content strategist and B2B storytelling studio fouder providing the same services to B2B SaaS & VCs. But truly, prospects come to us directly from the content we craft and distribute on our blogs, newsletter, and LinkedIn -- our primary channels. For most of our clients, the same is also true. We produce and amplify exceptional content through paid ads, with the primary goal of getting people to ACTUALLY consume these pieces. Not to generate MQLs. And once the targeted audience, specifically, the ICPs we had in mind while crafting each piece comes across it, it does lead to some kinda sales conversation or trials for self-serve products. To achieve all these, we leverage a proprietary approach we call Product-Led Storytelling (coined by me, by the way).
Share
Peter Chudakov
Founder @ ReSkript
@victor_eduoh Sounds very interesting. Creating good quality content, which people actually read is a good strategy. But how do you get the articles out there? Do people find your articles organically? Thanks for sharing.
Victor Eduoh
Product-Led Storyteller for SaaS & VCs
@slowpokepeter, create with organic distribution in mind, amplify with ads and outreach. The way we do this is to find ways to bring in Amplifiers (either your target audience or people your target audience follow) right into our content creation process. Then, leverage that to outreach them and drive more eyeballs and brand affinity through content.
Peter Chudakov
Founder @ ReSkript
@victor_eduoh Thanks a lot for sharing, will take into consideration.
Maxwell Davis
TweetStores - Launching 3rd February 🚀
We haven't launched yet but we expect a mix of Word of Mouth through Twitch and Twitter
Share
Peter Chudakov
Founder @ ReSkript
@maxwellcdavis Let me know how it goes! Twitch is an interesting channel
Share
Vian Trinh
CGO @ FoxEcom
Community groups on Facebook (and hopefully partnership - cause we're not launched yet!)
Share
Peter Chudakov
Founder @ ReSkript
@vianingrowth We haven't had any luck with Facebook when we were testing growth channels there. Do you mind sharing what specifically do you do there? Thanks anyway!
Vian Trinh
CGO @ FoxEcom
@slowpokepeter Our solution targets specifically at the Shopify market, so we join some active communities where our target users socialize - and then engage with them there :) It's not a quick win, but it worths the efforts.
Alina Ihnatiuk
Social Media Marketing 🇺🇦 - 🇵🇱 - 🇷🇺 - 🇺🇸
Instagram, Twitter
Share
Peter Chudakov
Founder @ ReSkript
@antonovna is your product b2c?
Ira GI
Technology girl, software development
Linkedin
Share
Atul Ghorpade
Marketer. SEO. Love to engage.
SEO
Sebastian Britz
Co-Founder & CEO @digitty
LinkedIn is definitely one of the main channels, as we offer a B2B SaaS product
Share
Peter Chudakov
Founder @ ReSkript
@britz_sebastian A lot of people who are into b2b are using LinkedIn. Do you find it more effective than simple cold emails? Thanks for sharing
Sebastian Britz
Co-Founder & CEO @digitty
@slowpokepeter Cold emails are also core for our marketing team, but yes we feel, like LinkedIn is sometimes more effective
Share
Peter Chudakov
Founder @ ReSkript
Vera Mirzoyan
DMS | Addicted to SEO | Content Writer
Linkedin
Share
Matt Z
Helping early-stage startups grow
SEO and content marketing to grab those coveted keywords!
Share
Paul-Henri Hersen
CPO @ cyrius.co - Station F
maybe not the main channel, but word of mouth is really really powerful