What is your best growth advice for early stage startups? One shot!
Cem Özçelik
37 replies
Replies
Gloria G@gloriaontheway
Try to contact with your niche as much as you can. No matter in what ways, building in public or joining social groups... the key is to engage with your audience and community regularly. This will not only help you establish yourself as an expert in your niche but also allow you to build strong relationships with potential customers and collaborators. Networking is essential.
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Audience-based content.
Dive into it for several months, trying to find people who really want your product. Use every platform that you (and your audience) find comfortable: Twitter, Slack, PH, IH, Telegram, niche communities on Facebook, LinkedIn, etc. There's a high probability that your idea will transform during this time. The deeper the connection you establish, the higher the probability that you'll steer your startup in the right direction, based on these insights.
Get your entire team to be active on socials and build an audience esp. if you don't have a huge marketing budget
Focus on solving a real problem, listen to customer feedback, iterate quickly, and stay resilient through the challenges 🚀🚀🚀
Focus on getting users that you can make over-the-moon happy with your product. That is, the users for whom the problem you are solving is most pressing. They may become advocates, help you grow etc.
Do this over focusing on large numbers of inbound with high churn.
Keep early-adopters close and get feedback!
Don't overthink. build -> launch-> learn -> build
It depends on the startup, but I'd start with trying to integrate my tool with some bigger one. So for example, when growing a tool for designers, I'd try to make a Figma or Framer extension to get to their audience
Community building!!
It's hard to grow fast on social media and SEO. Do find communities where your audience hang out, engage in discussions and plug your product/service.
Be very active: the community, social networks, articles in the media will become a source of free traffic.
Communicate with your users more often.
Focus on building a unique and valuable product that solves a real problem. Listen to customer feedback, iterate quickly, and stay adaptable. Prioritize marketing efforts to reach your target audience effectively. Cultivate a strong team with diverse skills and a shared vision. Lastly, manage finances wisely and be persistent through challenges https://buysnapscore.net/.
Partnerships. Find the partners or resellers of your competitors and start reaching out to them.
Consistent efforts on SEO and Social Media along with other marketing activities.
First, focus on product-market fit. Without it, growth is a myth. Next, make sure your user onboarding is slick; a confused user is a lost user. Network like your life depends on it - in startup land, it does. Finally, don't underestimate the power of great customer service; it can be a game changer.
Build a remarkable product, prioritize user feedback, create a strong community, embrace data-driven decisions, and persistently optimize growth strategies.
Focus on creating a solid product-market fit, prioritize customer feedback, iterate quickly, and maintain a relentless drive for continuous improvement. Additionally, build a strong team, establish a clear vision, and leverage digital marketing to reach your target audience effectively. Embrace challenges, stay adaptable, and never lose sight of your customers' needs. Success comes from learning, adapting, and relentlessly pursuing your startup's growth goals.
Do all your research before!
I found many startups that start to target the market with no deep research of their Personas, ICPs, Customer Journey, Positioning, Messaging, and Channels.
@patrick_sao_e14 In my opinion, experience and playbook, it is the same but one of them is the representation that you build to identify your personas in the market and to identify the quality of the conversions and the other one is the real persona that is using your product and is paying for the product. Every quarter I try to match my ICP with the real ICP and see the gaps and understand how close I am with the representation.
For example, if the representation of my ICP I believe the company size is 21-50 but then after the first quarter, I analyse the retainer users and the paying users I see that the company size is 1-5 and 6-10 are 70% of the total of them and just 5% 21-50, then I need to adjust my ICP. Are we targeting 21-50? Yes. Are they using the product? Not much compared with other segments. Well, then, maybe the company size 1-10 is where they can find value. Maybe the next quarter is different. Never stop learning from your product and the market.
Let me know your thoughts about this.
Be patient😁 not everything will go as you want. And stay consistent. Come up with an idea – discuss it – implement it – work on feedback. Repeat it:)