What is the role of AI when you are doing marketing?

Ezgi Aydın
24 replies
AI has become an inseparable part of our lives. We started using it in our work more an more. I don't think it is right to ask if you use AI because most of us do. What I'm wondering is how are you incorporating it into your work.

Replies

Marceric a
I use it to create code, summarize Youtube videos, write (sales page, LD, post, etc.), marketing.... I use it every day in many sectors
Vivienne Stricklands
AI can be used to automate many of the repetitive tasks involved in marketing, such as sending emails, scheduling social media posts, and managing ad campaigns. This frees up your time so that you can focus on more strategic tasks.
Tegan Bradleys
AI can be used to improve your CRM system by automating tasks such as lead scoring, customer segmentation, and customer churn prediction. This helps you to better understand your customers and build stronger relationships with them.
Arz
Scaling my creativity & thought process to the next level. And yes, with a pinch of seamless automation!
Ezgi Yeğinaltay
I use it to get inspiration while I'm coming up with content ideas :)
Dave-Anthony Smith
In my marketing, AI serves as my copywriter, research assistant and idea generator. Also to automate marketing campaigns and flows. Don't use it for much else at the moment.
@pointae Which tools are you using for this?
Elena Tsemirava
I generate ideas and write short texts with AI. They aren't perfect and should be always finalized but at least I don't need to write from scratch.
Upasana Sharma
Automation, research, content ideas and their 1st drafts.
Igor Lysenko
I see AI only as a utility for programs, in the form of marketing it is used to attract attention
Ran Aroussi
Writing some creative copies.
Shibbir Ahmad
AI just like a va, can help you with few tasks that will help you bring a better understanding about your research or something your doing on that.
David
You're right, AI has become an essential tool for marketers. We use it in a variety of ways, including: 1. Personalizing content: AI can help us create personalized content for our target audience, which is more likely to engage and convert them. 2. Automating tasks: AI can automate many repetitive tasks, such as social media posting and email marketing, which frees up our time to focus on more strategic work. 3. Gaining insights: AI can help us analyze large amounts of data to gain insights into our customers and market, which we can use to improve our marketing campaigns. At LogicBalls AI, we offer a suite of tools that help marketers use AI to improve their work. For example, our AI content generator can help you cre If you're looking for ways to use AI to improve your marketing, I encourage you to check out LogicBalls AI. We offer a free trial, so you can try our tools before you buy.
Toni
AI helps me improve my copy, give ideas for taglines or articles. It is also pretty useful to draft GTM strategies and Press releases. And of course to craft social media posts faster. But it is always the foundation to build upon, rarely the final version.
It's fascinating to see how AI is transforming the marketing landscape. One specific area where AI can play a crucial role is in personalization of marketing campaigns. By analyzing customer data and behavior, AI can help tailor messages and offers to specific individuals, leading to higher engagement and conversion rates. But all of this will depend on the person's prompting.
Anton Gera
Launching soon!
if you are handy with prompting - plenty of stuff you can do in marketing.
Sean Ward
Ideation and iteration.
Vlad Niculescu
I think the best part is when it can help you generate a holistic view of your website analytics data and help make data driven decisions.
Charlotte Emma
AI can help businesses to improve their marketing strategies by providing insights into customer behavior and preferences. It can also help businesses to automate repetitive tasks and provide personalized recommendations to customers.
Neelam Goswami
We're using AI to speed up and streamline our content creation process. We create all our content on Narrato AI (https://narrato.io/) which has cut down our content creation time by half. I think the areas where it has helped us the most are blog writing and social media content creation. We no longer have to stare at a blank page or fumble for words. The AI writer gives us the first draft, which is often good enough to publish right away. But we do make minor edits to add a human touch. The platform also has an AI Content Genie that generates social and blog posts on autopilot and that looks like a game-changer! It creates content automatically from your website and themes you provide - which is a dream come true for us marketers after all 😄 AI is undoubtedly becoming an indispensable asset!