What is the most important thing to pay attention to when using a product or deciding to use it?

Question

When using a product or deciding to use it, do you pay more attention to its UI or its functionality, or is there something else you pay the most attention to?

Shailendra Singh · Accepted Answer

1/ Is it solving a genuine pain I have?
2/  What is my alternative if not for the tool / product?
3/  How expensive /  not expensive is it solving the pain with the tool?

UI / UX are all secondary.

Buse Kara · Answer

I think UI is so important at the first sight so as a marketer if UI can impress me I think using the product later.

What is the most important thing to pay attention to when using a product or deciding to use it?

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