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What are the best SaaS GTM playbooks to refer to?

Mukhil Maran
9 replies

Replies

Yogesh Subramanian
Hey Mukhil! When it comes to SaaS GTM playbooks, there are several great resources you can refer to. "The Lean Startup" by Eric Ries, "The Sales Acceleration Formula" by Mark Roberge, and "The Sales Development Playbook" by Trish Bertuzzi.
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Carlene Lee
GTM strategy ensures that when you launch your product, it fits the user's needs so the product-market fit is solved. You can use it to determine the customer acquisition cost and choose the most suitable strategy for your SaaS company and product. https://besturdubooks.pk/
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Stephanie Henderson
"Predictable Revenue" - your roadmap for building a top-notch outbound sales team.
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Julia Jenkins
"Traction" - a buffet of 19 different channels to find and engage customers.
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Andrea Clark
"From Impossible to Inevitable" - your blueprint for tackling the challenges of hyper-growth.
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Sara King
"Lean Startup" - your guide to iterative product development based on customer feedback.
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Mukhil Maran
@sarakingdom21 Thank you. Yes, Eric's 'The Lean Startup' is really a great book for product development.
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