Twitter Vs LinkedIn - which algo is best?

Pruthvi Raj
4 replies

Replies

Richard Gao
I don't think there is a "right" answer to this. It will depend on your business. Whichever algo would be better for you will depend on the content you put out, since the sites have different user bases, so their algos would be different as well. However, I've noticed that Linkedin is better for long form content whereas twitter is not due to their character limit. So if you're posting blogs, it might be better for Linkedin. Twitter is also more casual whereas Linkedin is more professional. So if your product is more B2B or you're marketing to certain professions, then it might make more sense to use Linkedin.
Pruthvi Raj
@richard_gao2 agreed but twitter is also a great channel for b2b marketers a lot of founders are now building in public, growing audience and selling at the same time. But yeah LinkedIn has more targeted ways of connecting with audience since it has a lot of Info on designation, geo etc..
Divya
Linkedin rules