⚡️⚡️Red Bull ⚡️⚡️ - Building Brand Equity in Non-Traditional Ways
I used to work with the former CMO of Red Bull who was with the company from day 1... 🧙🏼♂️
and was always impressed by the marketing strategy they developed!! 🙌
BUT how does it really work? how did they come up with it, what where their struggles along the way and what can we learn from it?
I found this Playbook and wanted to share it with all of you!
Hope you enjoy it as much as I did 🙂
https://pdfcoffee.com/red-bull-b...
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