Launched an Ebook on PH and Learnt Something
Hi all, Today, I launched an ebook on PH called Crafting Email Subject Lines. Now, the truth is we didn't start off as well we did. Posts with lower upvotes ranked higher (we didn't even feature in the Popular section). That is when I started wondering why it wasn't working. Soon, I discovered that it might mostly be because ebooks might not be as strong a contender for the feature as a product. This was heart-breaking. My team had put so much effort into creating this ebook. And I wanted as many people as possible to read it and benefit from our subject line experiments and advice from experts. (We tested the thumb rules of subject line copywriting). It was at this point that I realized that PH has an amazing community of marketers and product developers and owners. And so here I am sharing this ebook with all of you here. https://www.mailmodo.com/ebook/s... Please use this ebook, share any feedback on subject line writing that you may have and we will update it. Your feedback and your success stories are what will be the fruit of our labor on this ebook. So here's to writing better emails together!