How does PH launch fit in your GTM strategy?

Kritika Pathak
4 replies
For instance: I could get 500+ upvotes from the general public on PH, however, the resulting sign-ups from them could be just 15. So sign-ups become my north star metric and upvote a vanity metric. Although I understand the more upvotes, the better visibility. How are y'all fitting the launches in your GTM strategy and what outcomes do you expect when running parallel activities?

Replies

Rowe Morehouse
Good question. Choosing your top 3 north-star metrics is difficult. I personally have not yet determined that for my GTM strategy. But I do know that you need to have quantified goals or you will not have a way to measure success. Here is a good list of possible metrics: https://uncoverux.club/uncoverme...
Aida Zu
What a great thing to ask, really interested in discussions on this topic
Richa Sharma
Launching on PH is also a good SEO activity. Most people who have launched have said the sign-ups and visibility are consistent irrespective of the number of upvotes.