How do you search for micro-influencers aligned with your brand ? Do you have any tools and tips ?

Camille Leblanc
6 replies

Replies

Alex Robinson
There are a few different ways that you can search for micro-influencers aligned with your brand. One way is to use social media platforms like Twitter and Instagram to search for hashtags that are relevant to your brand. Another way is to use a tool like BuzzSumo to find influencers who are talking about your brand or industry. You can also use a tool like Followerwonk to find influencers who have a large following on social media.
Fabian Maume
There are a few ways that works weel: - Mining Quora - Mining Medium - Leveraging LinkedIn hashtag feeds. I have some small automation for each of them if you are interested.
Marelle Ellen
You can try out Promoty – you can search influencers by their audience size, location, demographics, interests, and other criteria. For Instagram creators, it also shows brand affinity, interests, previous posts, and many more. So it might be useful for you!
Marelle Ellen
I've also written quite a long blog post about finding and choosing influencers: https://promoty.io/find-influenc...