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  1. Discussions
  2.  → How do marketers measure success?

How do marketers measure success?

Anna Mandziuk 🇺🇦
1 reply
I recently talked to a few CMOs of different companies and noticed how differently they sometimes look at metrics and measure KPIs🤔 What do you think is the best way to measure the effectiveness of the marketing branch's work?

Replies

Jan Beisheim
We are a SaaS start-up so for us CPS & MAU are the golden KPIs. (We just launched on PH today: www.producthunt.com/posts/kittl) What are your key marketing KPIs?
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