Friday Read - A product manager's take on community building
Sanchi Arya
2 replies
As a Product Community Manager, I know that building a community around your product is key to creating a loyal customer base and driving product growth. That's why I loved this article by Hotjar on community building for Product Managers.
The article provides actionable tips for building a community, from identifying your target audience to creating a communication strategy that fosters engagement. One tip that really resonated with me was the importance of focusing on value first, rather than trying to sell your product from the get-go. By creating a community that provides value to your target audience, you can build trust and establish your product as a valuable resource in their lives.
Whether you're just starting to build a community or looking to take your community engagement to the next level, this article is a great resource. I highly recommend giving it a read!
Link: https://www.hotjar.com/product-f...
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![Brajendra Kumar](https://ph-avatars.imgix.net/5136744/ee2f5c4c-3d9d-4e23-b0f2-12dbaf76d0cd.png?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=36&h=36&fit=crop)
Brajendra Kumar@brajendra_kumar2
Great resource, thanks Sanchi!
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Thank you for sharing :)