Do you use interactive content like quizzes & calculators in your content marketing strategy?

16 replies


no, why should I :)?
Rashmi Gupta
no, but it sounds interesting, it will make the content more engaging
@rashjbp It sure does! Keeps the user hooked in for a longer time...makes it easier to generate leads this way..
Rashmi Gupta
@roy_outgrow I am not a marketing person but do you know how we can add these these things, can you direct me to some place where I can learn?
@rashjbp sure...check this out: you can mail me anytime at if you want to know more!
Adam Krzywda
Yes, great idea! More interactivity on page that adds value to users = better user experience
Hwei Oh
Yes if leads them to an outcome that they will find valuable and will want to act on.. ie. to find out more about how you can help them.
Cica-Laure Mbappé
I actually don't, I use polls when I want to engage more with the community. What do you mean by calculators ?
@cica_laure_mbappe Yeah..polls and surveys are also interactive content..!! Calculators like if you visit a financial advisory site you may bump into calculators like 'Calculate you loan payment', 'Savings calculator', etc.
@cica_laure_mbappe You can check this link to know more on interactive calculators :