Do you start building your product before/during validation or only after?

Question

Marco Garcia · Accepted Answer

I've built before validation and it was a failure. I'm now trying to do it after validation and am currently in the process of knowing if this was the right choice.

Jacopo Tallini · Answer

@elenat this is a good strategy

Elena Tsemirava · Answer

We started building a project based on the customer pain points that we defined during interviews. We just wanted to be sure that there are customers ready to pay for our product.

Marco Garcia · Answer

@jacopo_tallini no, because in this segment I really feel the need to validate the problem first. However if you already have plenty of competitors and you think that there’s something that you definitely will do better, the problem is already validated and you can proceed to start building. That’s the only scenario I can think of where I could be afraid of timing.

Jacopo Tallini · Answer

🚀 🚀 🚀

Jacopo Tallini · Answer

Please explain in the comment what and why you choose that answer

Jacopo Tallini · Answer

@donmarco aren't you afraid of timing? Like you are late for your product

Jacopo Tallini · Answer

I really can't understand what's the better way, because if you start building before you put too much effort in something that can fail, if you start after you are going to be late with the market/audience

Do you start building your product before/during validation or only after?

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