Best book about marketing?

Question

Here are a few books of mine that helped learn about the space (alongside real-life experiments):
- 100M$ Offers by Alex Hormozi
- Trilogy "Secrets" book by Russell Brunson
- Hooked: How to build habit-forming products by Nir Eyal
- Scientific Advertising (a classic) by Claude Hopkins
- Hacking growth by Sean Ellis

What should I add to that list?

William Gump · Accepted Answer

Consider adding "Influence: The Psychology of Persuasion" by Robert Cialdini to your list, Rayan; it's a seminal work on understanding what drives people to say "yes," which is invaluable in marketing. "This Is Marketing" by Seth Godin is also a must-read for its modern and ethical approach to marketing in today's world.

Slim Geransar · Answer

Cashvertising online by Drew Whitman

Roland Marlow · Answer

In the middle of reading The Copywriter's Handbook by Robert Bly and it's awesome.

Answer

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Rayan Zeggari · Answer

@slimmy82 Thanks Slim ! Just started it and it's gold so far

Rayan Zeggari · Answer

@xyz_333 Thanks William ! I'll definitely check it out

Rayan Zeggari · Answer

@renly_borris Thanks Renly ! Let me check that out 👀

Rayan Zeggari · Answer

@rmarlow Thanks Roland for sharing !!

Slim Geransar · Answer

@rayan_zeggari amazing right? My mentor suggested it

Best book about marketing?

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