Are you building product-led startup? Why?
Iuliia Shnai
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I would like to learn more about the growth strategies founders select for their businesses. Sales-led, customer-led or product-led. Share your story and best tips.
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![Alex Robinson](https://ph-avatars.imgix.net/4516474/original.png?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=36&h=36&fit=crop)
Alex Robinson@alex_vidon_ai
Yes, we are building a product-led startup because we believe that this is the best way to create a successful and sustainable business. Product-led startups are built around a great product that solves a real problem for customers, and this is what drives growth and success.
Building a product-led startup also allows us to focus on creating value for customers, rather than chasing after investors or trying to create a complex sales process. This focus on the product and on customers is what we believe will help us create a successful business in the long-term.
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