Account Based Marketing-thoughts?

Umut Sönmez
3 replies
B2B startups are in challenging times. And Account Based Marketing (ABM) is helping some of them. Have you ever run an ABM campaign? How was/is your experience? And how about the results?

Replies

Douglas Morgan
Account Based Marketing is a game-changer - it's a strategic approach that aligns sales and marketing efforts directly with client's needs, driving personalized engagement, nurturing high-value relationships, and ultimately, enhancing revenue growth.
Umut Sönmez
@dmorgan_79 Exactly! Have you ever used it?
Amanda Trincher
It brings results. My company is currently partnering with this abm agency to get similar solutions for our SaaS product. So far it works quite well and brings us registrations as we wanted.