I want to start a newsletter. Please suggest tools that might help me do it better.

For starters, I should have a simple page where people can subscribe to the newsletter, and then send weekly emails - not to look like a promotional/magazine newsletter but more simple, plain text and a couple of photos gifs may be. And then some basic analytics that tells me opens, reads etc.,

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Previous PM @ Snap | Building cool s**t
Depending on your resources, the industry standards are MailChimp and Hubspot. Hubspot has all the bells and whistles. MailChimp will probably be the best starting newsletter. Also I believe its fairly easy to integrate mailchimp with a wordpress site if that's what you are using.