Zakaria empire

I thought we were redesigning a website.
Looking back, we were really redesigning how we explain ourselves.
We started trying to answer one question:
If someone couldn t read a single word, would they still understand what Velo is?
That changed everything.
We realized our old brand explained what Velo does, it didn t explain how we think.
We ve always believed companies already have everything they need to explain themselves.
Product docs, meeting recordings, support tickets, internal knowledge.
On their own, they re just fragments but together, they become clarity.
Somewhere along the way, we realised our logo should tell that story too.
We d been trying to describe the company for weeks.
But physics had already done it.
A vector isn t just speed, it s speed with direction.
That s the company we re trying to build.
And once we found that idea, everything else fell into place.
The pixels, grids, layers, straight lines.
They were never just design decisions.
They were expressions of the same belief.
Because the best brands don t just show you what a company makes.
They show you how a company thinks.
Check out our new website here www.usevelo.ai

The rebrand is finished.
Now the fun begins.

For the past 3 months, I ve been building a LinkedIn extension that tracks activity and helps users avoid getting restricted or flagged by LinkedIn by quantifying their actions over time.

It s based on a problem I ve experienced myself, and (as bad as this might sound) I m hoping I m not the only one who has this problem.

You probably have someone in your family who isn t very tech-savvy and occasionally needs help with technology. Many of us have grown up with it, but older generations (or simply those with less experience) often find it challenging.

How do you help them navigate and learn to use modern technology?