Carina  Chen

Carina Chen

Marketing at IllustKit

About

I work on website and marketing for IllustKit, an Adobe Illustrator plugin made by a small team in Taiwan. I plan our website, its testing and legal docs, and look for ways to share IllustKit with designers around the world.

Badges

Tastemaker
Tastemaker
Gone streaking
Gone streaking

Forums

Card or no card for free trials?

Quick poll for founders (and anyone who tests out new SaaS tools): do you ask for a credit card upfront, or let people straight in?

We went with requiring a card for k dlo. The thinking was pretty simple: fewer signups overall, but higher intent people actually kick the tires instead of bouncing after two minutes. Without a card, you get a flood of accounts that log in once and ghost.

But I m genuinely torn here. A card wall definitely kills casual curiosity, especially when you're an unknown product. On the flip side, no-card trials often just give you vanity metrics that don't convert.

Two quick questions:

RunEvrp/runevr•

1mo ago

🪞 Do you use your own product every day?

For us, RunEvr is the environment where we actually build RunEvr =)

For me, that s one of the most beautiful parts of having a product - using it while continuing to build and improve it.

We do our everyday calls there, share ideas, chat, store files, do reviews, complete tasks

And all of this is happening inside the same environment we re building to help other teams do exactly that!
Kind of a mirror within a mirror =D

🎁 Who is your product made for?

We talk a lot about product-market fit, but i think how clearly we actually know who our product is for.

Is it the audience you imagined when you started?

The people who are using it now?

Or did you discover a completely different group along the way? =)

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