Yasmeen Turayhi

Yasmeen Turayhi

Founder, CEO & Product Marketer.
#642119263 followers4 following
>10,000All time
13 KP

About

Yasmeen Turayhi is a product marketing leader, founder, author, and storyteller who has helped launch over 200 products across AI, climate tech, fintech, neurotech, SaaS, and consumer technology. Over the last decade, she has worked with startups and high-growth companies on positioning, messaging, customer research, and go-to-market strategy, helping teams translate customer insight into products and narratives that resonate deeply with the market. She is the author of Product Marketing Debunked: The Essential Go-To-Market Guide, one of the earlier books written on product marketing and GTM strategy, as well as the founder of Modern Product, a consultancy focused on commercialization and product launches.

Badges

Tastemaker
Tastemaker
Veteran
Veteran
Gone streaking
Gone streaking
Gone streaking 5
Gone streaking 5

Maker History

Forums

•

1mo ago

Perspiva; surveys reimagined - Turn customer feedback into customer intelligence

Perspiva is a customer intelligence platform designed for founders, product marketers, and growth teams who want to deeply understand their customers, not just collect responses. Generate survey questions based on what you’re actually trying to learn, create elegant branded surveys, and transform customer feedback into actionable positioning, messaging frameworks, audience insights, and strategic reports. Created by minority founders, Michael Ezehi and Yasmeen Turayhi.
Vastu Feng Shui p/vastu-feng-shui•

6mo ago

Did you know that some of the most successful companies and individuals quietly use Vastu?

We built this because we noticed something most productivity and wellness tools ignore: your environment is actively shaping your decisions, focus, and nervous system whether you believe in it or not.

Vastu Feng Shui Harmony started from a simple observation.

People try to fix their mindset, habits, or productivity without ever looking at the space they live and work in.

•

5yr ago

The Launch: A Product Marketer's Guide - 50 key questions & lessons for a successful launch

Since writing my last book Product Marketing Debunked, I realized that many companies want to know what questions they should be asking—and answering—before shipping a product to market. In this guide, I share 50 questions you should ask before launch.
View more