YASHRAA

Hi!

I am Dario - a product designer with 20+ years of experience, and I will be launching my product fiuto.ai on Sep 1.
Fiuto was born as a personal tool, it is the tool I was looking for but could not find:

• Creating studies is an iterative process that requires review and refining with a team. Current tools do not naturally support iteration: users need to move between tools copying and pasting content, images, videos and finally refine their studies manually with feedback generated in figma, slack, google docs and so forth. This is a process that can take days or even weeks, which naturally puts off teams that need to deliver at speed - especially when features can be implemented in a day.

• Knowledge of product, audience and UX methods is a must when creating effective studies: current tools do not help users fill that gap, and instead target an audience of experts - missing a crowd of users that would benefit from user validation but do not have the skillset or the time to fill that gap without assistance. This is especially true now that product owners, developers, solo builders and even marketers can create their own prototypes using tools like lovable, replit, v0, etc.

• Current tools force their users to pay per-seat to share their work. I think users should be able to share their work freely, platforms should encourage sharing, and remove as much friction from process as possible - with limitations only regarding possible abuse of platform - and that users data is theirs to keep.

• Current tools sell AI as a paid premium add-on. It is also AI that cannot assist users end to end with full context but only intervene granularly at single entry points, with poor understanding of product and study, needing lots of baby sitting from skilled professionals. Fiuto is an agent first, using a research toolset it understands perfectly well.

• Current tools are only starting to explore MCP integration, and only to support their in-app experience. Fiuto aims to provide full parity between MCP and the web app, so that users can work on their research without opening the browser. All tools available to in-app agent will eventually make their way to MCP.

Today, I saw several times on X the case of Meta asking its employees to stay home because they were going to announce layoffs. These two statuses in particular caught my attention (Tweet 1) and (Tweet 2). posts are about Meta layoffs

It seems that with the intention of helping companies (and a little bit of fear of not being fired), we are collaborating on a project that will replace us. So the question here is not "if" but "when". And presumably, if the employees refused, someone else would be found to do it.