Yang Liu

You find an app that looks simpler or costs less. You try it, like it, then go back to the old one because moving your work feels like another project.

The awkward part might be:

Every Mac with Apple Silicon has a Neural Engine. More apps use it every month for dictation, transcription, and other AI that runs on the Mac.

Activity Monitor doesn't show it. I had no way to see how busy it was or which app was using it.

When we first started our software we gave a discount to people who paid for a full year right away. I thought this would help us get money quickly to pay for our marketing tests.

We got the money. It made a big problem for how we built our product. People who bought yearly made a decision on day one so we did not know if they really liked the tool until they had to pay after twelve months.

People who pay monthly have to decide every thirty days if they want to keep using the tool based on how value they get. If the product has problems or bugs they leave away which means we get fast feedback to fix the problems.

We finally took away the option for our first five hundred users. This meant we had to prove our value every month and our product got much better because we could see exactly where people stopped using it.