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When user activity dropped, our immediate fix was sending win-back emails offering a limited-time pricing discount. We assumed price was the blocker holding them back.

The click-through rate was dismal. Inactive users didn't stop using the platform because it was too expensive; they stopped because their internal process changed, or they forgot why they signed up in the first place. A discount doesn t recreate perceived value if the original problem isn't top of mind.

What tactics have actually worked for you to reactivate cold accounts without relying on price cuts?

I ve been building in the react native ecosystem for years (nativebase, gluestack) and lately im noticing a pattern. people generate a working app with AI over a weekend then get stuck for weeks at submission

Apple enforcing guideline 2.5.2, provisioning profiles, metadata rejections, the minimum functionality flag... the last mile just hasnt caught up with how fast the first mile got

few questions for folks here

Do you have experience calling potential clients?

For us, it's time for active marketing and sales, so we're starting to reach out to studios and individuals who might have the problems RunEvr solves.

And for these calls, we're preparing questions to understand their problems more deeply first.

So, the structure of our calls or meetings should look something like this: