Faith Israel

Faith Israel

Building the Tinder for B2B sales
#95297230 followers3 following
🎉 6 day streak

About

Hi there, my name is Faith, and if you’re like me, you’re probably frustrated with all the talk about “personalization, relevance, signals, intent,” and everything else in modern sales. I’ve spent 7+ years in sales, and while those things matter, I’ve learned that the biggest factor in whether someone takes a meeting is timing. If a buyer isn’t actively looking, even the best outreach won’t work. That’s why I’m building **Switchd**. Instead of buyers getting endless messages about tools they don’t need, they can come to Switchd and anonymously share what they’re exploring—even if they’re just researching. They can compare options and choose which vendors to engage. For sales teams, that means real opportunities: buyers who are actually looking for what you offer.

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Faith Israel•

1d ago

I built something that flips the B2B sales model and would love hear what you think

Sales as we know it is changing rapidly. Conversations are harder than ever companies have firewalls blocking emails, calls go straight to voicemail or get answered by an AI agent, and on LinkedIn everyone is swamped with unsolicited pitches. Buyers HATE IT.

And as sellers, we aren't doing much better.

SDRs are burning out sending hundreds of outreaches a week for a 3-5% meeting rate. Quotas are going up. Budgets are getting cut. While the tools available are great, they aren't much help.
Intent signals, scraped data, "personalization" it's all still guesswork. You're still interrupting people who never asked for it.

Faith Israel•

1d ago

Switchd - Stop hunting. Start matching

Sales is broken. Buyers hate unsolicited outreach. Sellers waste time chasing intent signals that may or may not be real. The problem isn't personalization. It's timing. Switchd lets buyers anonymously post what they're evaluating — their current tool, budget, timeline and why they're switching. Sellers browse real leads and connect only when there's a match. Real buyers. Real timing. Real matches.
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