Nimesh

Why am I talking about it? Because Twitter is our Top-2 traffic source for www.makerbox.club, requiring a $0 budget. Consistency and personal brand pay off. Here're the learnings: 1. Niche down 2. Treat your Twitter profile like a product 3. Create a content matrix 4. Mix professional and personal 5. Don't spam with your product 6. Focus on your experience, not on the theory 7. Don't be a copycat 8. Connect with people 9. Be kind 10. Experiment a lot What would you add?

Sometimes it's hard to get back to work and continue from where you left after the weekend. How do you beat brain fog?

I wish someone had told me how much time it would take. I was so naive when I started my company, thinking that it would be easy to get off the ground and make a name for myself. What I didn't realize until later is that there's so much work involved in building a business and so many things that can go wrong. I'm grateful for my experience now, but if I could go back and tell myself something about starting a company, it would be: "Don't expect things to go smoothly. And if you had to pivot... PIVOT!"