Sourav Das

Hey everyone, my name is Derek and I'm a pastor as well as a logistics professional during the week, and I've been building a side project called Storybourne in whatever time I can find outside of that.

It's a writing platform for fiction writers. The idea came from watching people try to manage their stories across five different apps and still lose track of their characters halfway through chapter twelve.

We went live a few weeks ago and have writers using it, which still feels strange to say. Chapters being published, readers leaving comments. Very small numbers but it's actually happening.

Excited to be on here. Happy to talk and collaborate, talk product, writing communities, or what it's like building something while juggling a full plate.

1. I've always been on the personal brand side. More and more founders are building it now (sometimes even before the product is ready while it's still in development, before seed fundraising). The CEO builds their position so the product sells more easily at the official launch.

2. But I have experience with people who built the product, scaled it, and only then did we discover who was behind it.

Honestly, with the first approach, I'd be concerned that people invest more in me as a person than in the product. People would idealise the founder and overlook the product's flaws (which could hurt development and constructive feedback).

+ I noticed the most common mistake that many people who started building a personal brand first, connected their product to their personal accounts (emails, social media, etc.) and started having a problem selling these things, because they cannot "give someone keys" to their personal profiles.

Hey Product Hunt!

I'm Sourav, builder from India. Spent 6 years building AI products for others. Memoair is my first startup.