Sjoerd Handgraaf

Sjoerd Handgraaf

SharetribeSharetribe
Growth @Sharetribe | Marketplace Advisor
242 points

About

I’m CMO at Sharetribe, and a marketplace & growth enthusiast. I'm an advisor to several marketplace companies, and also the "Chief Librarian" at the Marketplace Library: a curated knowledge library of quality content for marketplace businesses.

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Buddy System
Buddy System
Bright Idea šŸ’”
Bright Idea šŸ’”
Top 5 Launch
Top 5 Launch
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Tastemaker
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Maker History

Forums

Sjoerd Handgraaf•

2yr ago

Sharetribe - No-code marketplace builder, fully extendable with code

Cut 90% of the time and cost to build and launch an online marketplace – without trading off customizability and scalability. Launch in one day with our no-code builder, and extend infinitely with custom code through our API-first developer platform.
Sveta Bay•

2yr ago

How we went from 5K/Mo plateau to 20K+/Mo in 5 months šŸš€

My most valuable '23 lesson you can not grow without trying something new. We reached Ramen profitability with https://www.makerbox.club/ (marketing resources for Solopreneurs) in '22 and decided to double down on what works. The formula was clear: 1. come up with a new product idea 2. build it in public on Twitter 3. launch on Product Hunt 4. acquire users with tweeting, newsletter featurings, writing guest articles, and being active in communities (Indie Hackers & Product Hunt discussions) 5. write valuable content on Twitter The problem is that this formula only worked to get 5K/Monthly. No further growth. In April, we changed the approach and decided to try something new: - double down on email marketing (free newsletters, content freebies, email chains) - launch a new product type - AI wrapper (paid tool - marketing strategy generator https://founderpal.ai/marketing-...) - launch free AI wrappers to collect emails & upsell paid products. That was the most successful experiment cause we got SEO & Influencer marketing on autopilot. Millions of views without any effort and sponsorships: TikTok, Reels, Shorts, Newsletters. Tools we launched: 1. Value proposition generator (https://founderpal.ai/value-prop...) 2. User persona generator (https://founderpal.ai/user-perso...) 3. Business ideas generator (https://founderpal.ai/business-i...) Now, we're going to double down on these channels. BUT as soon as we reach the new plateau, we'll return to the experiment stage
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