
Even better Trends!
We shipped two improvements to Trends: CSV cells are now plotted on the chart based on date: When you upload a CSV file, just map a date column, and your feedback will show up on the Trends chart exactly like feedback from our integrations. View Trend mentions by day, week, month. Trends are available on all Pro, Team, and Enterprise plans. Give it a try and let us know what you think! Recent...
Triage insights with the new project filter
We’ve added a new filter to the Project column in your Inbox, making it easier to triage insights quickly. Here’s what you can do: My projects: Quickly view insights relevant to projects you own. New projects: Spot fresh opportunities not yet on your roadmap. Single project deep dive: Zoom into a single project to review related insights efficiently. This update helps you maximize...
Trends 2.0
Trends 2.0 is here! Now powered by your project organization, Trends gives you way more control over how you view feedback over time. Here’s how it works: each trend line represents a project, and every data point shows user feedback mapped to that project. Trends 2.0 strikes the perfect balance between AI-powered analysis and your team’s customization. Kraftful now auto-suggests projects right...
Where did this feedback come from again?
Our first fast-follow after last week’s Inbox launch is adding a feedback source column inside projects. We intentionally didn’t include a source column directly in the Inbox itself, to avoid clutter so that insights stay easy to grasp at a glance. But if you’re ever curious about an insight’s origin, just click the mention number. You’ll see verbatim mentions along with their sources. If you...
Learn more about the new Inbox
✨Introducing Inbox✨ This week, we’re gradually rolling out Inbox. Inbox is a complete redesign of our platform with powerful new AI analysis to supercharge your product workflow. Here’s what’s new: Unified insights: Each insight now combines recent feedback from all your sources in one place. Auto-suggested projects: Kraftful now automatically suggests projects for each insight or creates new...
Our biggest redesign: Inbox
✨Introducing Inbox✨ All your latest user feedback, organized into one actionable list. 🗂 Auto-suggested projects for every insight. ✅ One-click triage to quickly add insights to projects. 🔄 Daily refreshed analysis, showing one clear list of unique insights. 📚 Historical insights, neatly grouped by month. 💰 Revenue impact at a glance via HubSpot deal-size data or Kraftful profiles.
🐞 Bugs as a feature!
We’re shipping Bugs! Yes, but it’s a feature, not a bug 🙃 Your feedback from Zendesk, Intercom, Hubspot, Slack, Salesforce, and Freshdesk now automatically groups into a dedicated Bugs category. You’ll quickly see your most frequently reported issues, along with deep-dive reports for easier debugging. Like other insights, you’ll know how many users reported each bug, the revenue impact (if your...
Feedback volume over time 📈
By very popular demand, the Kraftful Repository now shows how much feedback you’re getting from each source over time. You can filter the chart by source and time range (week, quarter, year). We’re also continuously improving our analysis. This week we shipped upgrades powered by new large language models, especially great for massive feedback sources (think hundreds of thousands of pieces per...
Introducing Kraftful Repository 🔍
We’ve heard you! You want an easy way to access all your raw customer feedback in one place. Introducing ✨Kraftful Repository✨ Kraftful Repository will roll out gradually to all users over the next few days. Easily view all your feedback sources, click through directly to raw feedback, rename, and delete sources as needed. And that’s just the beginning. We have more exciting repository features...
Prioritize based on revenue impact synced from Hubspot
Insights now show deal size tied to each customer request, syncing directly from your Hubspot integration. Sort your backlog by revenue impact, focus on the biggest upside, and watch the money roll in Recent updates: We’ve rolled out several updates in the past few months. Here are the highlights: Ask AI now has verbatim user quotes. New integrations with Freshdesk, Discord, Salesforce Service,...
Meet the new Google Meet integration
We've redesigned our Google Meet integration to make it even easier to learn what users need from your customer calls! Now you can automatically group feature requests, pain points, and product insights across all your call transcripts. Click any mention to see relevant snippets from multiple calls, then dive deeper by viewing each snippet within the full transcript context. As many of you...
Prioritize based on REVENUE impact, Ask AI answers with QUOTES, and better analysis!
We’ve shipped big three drops that make turning feedback into shipped features even easier: See the real dollar impact of every insight! Insights now show deal size tied to each customer request. Sort your backlog by revenue impact, focus on the biggest upside, and watch your CRO do a happy dance. Ask AI… and get the receipts When you hit Ask AI, answers now come with verbatim user quotes. No...
IT teams rejoice: No PII🔒
You can now hash PII (like names and emails) before importing data into Kraftful from Gong, Slack, Salesforce, Hubspot, Zendesk, Intercom, and other support ticket sources. Perfect if your IT team requires extra security. Hashing is available on Enterprise plans. If you’re not on one yet and want to check it out, just give us a shout! Recent updates: We’ve rolled out several updates in the past...
One click to insights from many sources 💫
This week, we made it easier to zero in on insights from specific feedback sources. You can now categorize your sources, letting you quickly select and dive into insights from any group with just one click. Super helpful if different teams own different sources, or if you segment feedback by personas, regions, or customer segments. Recent updates: We’ve rolled out several updates in the past...
Analysis and speed improvements 🤜🤛
This week, we made Kraftful’s analysis faster and more accurate. Here’s what's new: Aligned mention counts in Deep Dives: Previously, the total mentions in an insight could be larger than the sum of mentions across Deep Dive topics, since Deep Dives showed only the most frequent sub-topics. You told us that was confusing, so we've updated the analysis to make sure all mentions are accounted...
Listen to users in EVERY language
All your original user mentions now automatically translate to English or your preferred language! From day one, we’ve prioritized supporting teams with global user bases. You’ve long been able to set your org language in Kraftful to get feature requests and product insights translated seamlessly. Our surveys and user interviews already generate questions in your chosen language and translate...
💬 Collect more feedback via AI-powered interviews & surveys
✅ Take action with AI-written PRDs and user stories that sync to Jira / Linear


💬 Collect new feedback with AI interviews & surveys
👩🏻💻 Plan your product with AI sorted projects
📄 Strategize with AI written PRDs based on user feedback


