Sana Midha

As a content person I feel proud to say that I associate with this revolutionary platform! With so many features and exceptional content, you get all content solutions at one stop. I would urge anyone and everyone who needs to create content to take it for a spin, and witness how their entire process becomes simplified and much more effective!

Sounds like just what the HR industry needs right now! Good luck :)

This goes back to the saying - Different folks, different strokes. Not every segment thinks the same way, is plagued by the same problems, and is looking for the same solution. To make sure that you are reaching every target group with an offer or a service that is best for them and customized for them, you need to learn how to segment your audience. It drives better results and is more...

It can be a pivotal step depending on how well it is executed. Customer research can bring you new insights that you may not be able to make out as the developer of a product. Along with that, it can also give your product a completely new direction. Every new product and every new feature should incorporate customer research!

This sounds like a really helpful tool for all businesses no matter their field and scale!

One good way to know where you stand with respect to your competition is by doing rigorous testing with focus groups without letting them know whose product are they choosing. Ask them reasons for picking one over the other, and take your learnings from there.

Creating content around your product to educate your users is a non negotiable. This could be in the form of demos, webinars, FAQ sections, and feedback sessions with you users.

No matter what anyone says, email marketing is not dead yet! Thanks for coming up with such an amazing platform for digital marketers!

Once you switch to iOS you can't switch back to Android, right?!

I like hopping on to Screaming Frog, Google Keyword Planner, and Page Speed for hygiene work on SEO front.

I'm trying out a couple of copywriting use cases on it. So far, it doesn't seem too bad!

This sounds like the need of the hour, especially with LinkedIn profiles becoming the first impression you'll ever make in front of a potential recruiter!

Sounds absolutely fantastic! As a live streaming enthusiast, I can't wait to try this one out :)

I have always seen how easy it is for almost anyone to give out the best advices to their friends and family about doing things that make them happy and feed their soul. However, when it comes to taking my own advice in promoting my mental wellness, I can lack in that. Additionally, I find it difficult to distance myself from "energy vampires" who are either close friends/family.

Definitely suggest trying out camping/trekking out in the nature if the weather of your city allows!

Not a lot, I'd say.

I think that having a user-first thinking should be an integral part of kicking off, developing, and constantly improving and SaaS product.

I don't believe there is one answer that is applicable to all companies, or can be considered a "trend" if you will. If your company doesn't have a huge marketing budget, then content marketing and putting in effort to strengthen organic marketing is the way to go. Although results can be delayed, but they will be worth it. On the other hand, if you see a conversion rate above the industry...

I'm a Google supporter all the way!

I honestly think it depends on your business needs. I for one, am more into the marketing aspect of the business and am usually satisfied with Google Analytics. Occasionally, Redash too.