

Quick question — what image format do you usually export/save to for the web?
Curious about everyone's workflow here. When you're optimizing images for websites, landing pages, or e-commerce — what's your go-to output format? WebP — smaller files, great browser support now JPG — the reliable classic PNG — when you need transparency AVIF — the new kid on the block Something else? I've been building Tinify (launching tomorrow!) and made the deliberate choice to output WebP...
Why I built Tinify — and why your images deserve better
Hey everyone 👋 I'm Reka, a web designer and developer running The WOW Studio. I work mostly with Shopify and Webflow stores, so I deal with product images all day, every day. Here's what kept frustrating me: Every image optimizer out there follows the same playbook — let you compress a few images for free, cap the file size at 5MB, then push you toward a subscription. I get it, businesses need...
Client-side vs server-side image compression — why I chose the browser
When I started building Tinify, the first big architectural decision was: should image compression happen on a server or in the user's browser? Most tools (TinyPNG, Compressor.io, etc.) upload your images to a server, compress them there, and send them back. It works, and server-side processing can use more advanced algorithms. I went the other way — 100% client-side processing using the Canvas...
