A quote from "Sarah, VP of Ops at a Fortune 500" hits hard on a landing page right up until a savvy visitor notices
there's no company name, no photo, no link, and quietly discounts the whole thing as invented.
A fully named customer with a logo and a link is bulletproof proof. It's also a nightmare to get: legal review, brand approvals, a champion who has to convince three other people before they'll let their name appear next to mine.
