Gero Steffen

About

Solo founder of Coverset Studios. Building Never Too Late – the app that reminds you to leave based on real traffic, parking & your schedule.

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Tastemaker
Tastemaker
Gone streaking
Gone streaking
Gone streaking 5
Gone streaking 5

Forums

8d ago

Solo founder + dog: we're live! PH launch Aug 7

Quick update from a solo founder and his dog Charlie : Never Too Late is now live on both stores.
It reads your Google Calendar, watches live traffic & parking, and pings you at the exact minute to leave.
The road here: 3 App Store rejections (localization details), one completely broken build that Google happily approved, and a two-week review marathon.
iOS: https://apps.apple.com/app/never...
Android: https://play.google.com/store/ap...
Update: the early-bird list is closed. What's next: we're opening 50 free beta seats for Pro+, the upcoming server-powered tier. The live app calculates your departure time on your device works great, but if your phone sits untouched for hours, the live-traffic link can go stale (heavy phone users never notice; everyone else might). Pro+ moves that job to a server that keeps watching your calendar and traffic and pushes your departure time no matter what your phone is doing. Free during the beta, not a paid product, leave anytime in the app. Seats: https://www.coverset.eu/earlybird
Full Product Hunt launch is August 7. Solo makers: what would you absolutely polish in the final two weeks before a PH launch? I'll reply to every comment.

16d ago

TikTok views don't convert into signups — what actually worked for you?

Two TikTok clips, 20k and 19.7k views. Signups from all that? Almost none.

Some context: solo founder here, building a reminder app. For pre-launch marketing I went the TikTok route a short video series where my dog "programs" the app. When the clips took off, I was thrilled.

Part of the flop was my own fault, and it's almost funny: personal TikTok accounts need 1,000 followers before you get a clickable bio link. So tens of thousands of people watched the clips and never had a single clickable path to the site. I only figured that out weeks in. (Workaround now: end card with the URL in every clip, plus the link in caption and pinned comment.)

But even accounting for that, I've become skeptical that short-form views mean anything for early-stage products. Views feel like progress; they're mostly entertainment metrics.

Do programmers even feel like programmers anymore?

Saw a post from an 8-year dev this week. He said any junior with an agent now matches his output, and he feels no pride left in it. It got huge, because a lot of people quietly feel the same.

I read it from the other side. I'm a designer, not an engineer. For years "can you build this" meant "find someone technical and pray they stay interested." Usually they didn't. AI took the thing that hurt that dev and handed it to me.

Same shift. Loss from one seat, freedom from another.

I'm shipping a Mac app solo right now, as someone who can't write a backend from scratch. Two years ago that was a joke.

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