Why am I talking about it? Because Twitter is our Top-2 traffic source for www.makerbox.club, requiring a $0 budget. Consistency and personal brand pay off. Here're the learnings: 1. Niche down 2. Treat your Twitter profile like a product 3. Create a content matrix 4. Mix professional and personal 5. Don't spam with your product 6. Focus on your experience, not on the theory 7. Don't be a copycat 8. Connect with people 9. Be kind 10. Experiment a lot What would you add?

I wish someone had told me how much time it would take. I was so naive when I started my company, thinking that it would be easy to get off the ground and make a name for myself. What I didn't realize until later is that there's so much work involved in building a business and so many things that can go wrong. I'm grateful for my experience now, but if I could go back and tell myself something about starting a company, it would be: "Don't expect things to go smoothly. And if you had to pivot... PIVOT!"

1. Brainstorm unique launch ideas (e.g. limited-time offers, exclusive access, etc.) 2. Create visually appealing Product Hunt listing with eye-catching graphics 3. Build excitement in advance of launch through social media, email campaigns, etc. 4. Plan interactive activities for launch day (e.g. Q&A sessions, live demos, etc.) 5. Collaborate with relevant influencers or bloggers to spread the word 6. Personalize outreach to upvoters and commenters 7. Offer incentives for early adopters (e.g. discounts, bonuses, etc.) 8. Collect and analyze feedback from users to continuously improve the product 9. Celebrate the launch with your team and stakeholders. What are some items that you would add to this checklist? Share your must-have items and tips for a successful Product Hunt launch!