About

Building the future of real-time communication with AI voice, chat, and video. Sharing what I learn from product growth, developer adoption, and global go-to-market.

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Tastemaker
Tastemaker
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Gone streaking
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Forums

1mo ago

How can you use Product Hunt to get more attention?

For more than 3 years, I ve always been getting that one request in my DMs: Will you hunt us?

And I think it s great that founders realise launching on Product Hunt can bring publicity.

3mo ago

Build your brand before your product, or launch first and reveal yourself later?

  1. I've always been on the personal brand side. More and more founders are building it now (sometimes even before the product is ready while it's still in development, before seed fundraising). The CEO builds their position so the product sells more easily at the official launch.

  2. But I have experience with people who built the product, scaled it, and only then did we discover who was behind it.

Honestly, with the first approach, I'd be concerned that people invest more in me as a person than in the product. People would idealise the founder and overlook the product's flaws (which could hurt development and constructive feedback).

+ I noticed the most common mistake that many people who started building a personal brand first, connected their product to their personal accounts (emails, social media, etc.) and started having a problem selling these things, because they cannot "give someone keys" to their personal profiles.

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