Firassa is an AI-native assistant editor inside Adobe Premiere Pro for professional video teams.
It does the work before the creative edit: logging raw footage, organizing scenes, finding story moments, pulling selects, answering questions, and building first cuts on the Premiere timeline. It turns projects into timecoded video memory — people, scenes, dialogue, locations, emotions, actions, and story beats — so every answer and cut is source-traceable. Editors approve before anything lands.