Lauren Godwin

Lauren Godwin

Customer Success @ Capwave AI
15 points

Forums

Would it be a good idea for Product Hunt to have a 'TikTok' feature?

I feel like it would be pretty awesome to have a short video scrolling feature to discover the products that maybe could not make it to the top but have so much value.

Then even if your launch flopped you can redeem yourself by appearing in the feed of others.

Pitch your startup in 5 words or less

Forget the pitch deck for a second. This is about grabbing attention fast. Share your startup in five words or less. The goal is to be clear, clever, or just bold enough to make people stop scrolling. Who knows, it could be a good marketing exercise

Pitch your startup in 5 words or less

Forget the pitch deck for a second. This is about grabbing attention fast. Share your startup in five words or less. The goal is to be clear, clever, or just bold enough to make people stop scrolling. Who knows, it could be a good marketing exercise

Nika

10mo ago

How (not) to gather first users when you are an unknown brand. May be helpful to new product makers

From testing new products, I've come to several conclusions and possibly also identified mistakes that product creators make when launching them.

Whenever you want to attract your first testers (especially those who are well-known), try first to build up your credibility.

Nika

11mo ago

All teams that work remotely: How do you improve your company culture?

You barely see in person and sometimes, when you are international in different time zones, you are barely on video meetings + some people working at home can lack socialising.

How do you fix this?

Hussein

11mo ago

Best Way to Collect User Feedback?

Hey Hunters, I know that user feedback is very important when building a product, especially for startups. The problem is, I m still figuring out the best way to collect it effectively.

Right now, I m debating between:

Email: Sending out direct emails to users. But how should I structure them? Short & casual or more structured surveys?
In-App: Using a widget or pop-up inside the app. But where and when is the best moment to ask?
Feedback Tools: There are so many. Which ones are actually worth it?

Build an audience first, or launch and grow later?

This is probably one of the most debated topics in the startup world: Should you build an audience before you launch, or is it better to launch first and grow your audience afterward? I ve seen both approaches work, but each comes with its own set of challenges and rewards. - Building an audience first means you're creating buzz, validating your idea, and nurturing a community of early adopters who are invested in your success. But it takes time, patience, and a lot of effort to keep the momentum going before you even have a product to show. - Launching first lets you hit the ground running, gather real-world feedback, and iterate quickly. But without an existing audience, you might struggle to get those initial users and traction. So, indulge me: Which approach did you take or are you considering taking (those who haven't launched yet)? - Did you build an audience before launching your product, or did you launch and then focus on growth? - What worked (or didn't work) for you? - If you could go back, would you do it differently? Share your story with us so we can all learn from each other. There's someone here who could benefit from your experience. ----- P.S: If you're a growth-stage founder struggling with churn or stagnant customer acquisition (usually because of poor positioning and messaging), I'd love to help. I specialize in crafting impactful marketing strategies tailored specifically to your product so you can start seeing the results you deserve. Connect with me on LinkedIn today. Can't wait to hear from you!

Build an audience first, or launch and grow later?

This is probably one of the most debated topics in the startup world: Should you build an audience before you launch, or is it better to launch first and grow your audience afterward? I ve seen both approaches work, but each comes with its own set of challenges and rewards. - Building an audience first means you're creating buzz, validating your idea, and nurturing a community of early adopters who are invested in your success. But it takes time, patience, and a lot of effort to keep the momentum going before you even have a product to show. - Launching first lets you hit the ground running, gather real-world feedback, and iterate quickly. But without an existing audience, you might struggle to get those initial users and traction. So, indulge me: Which approach did you take or are you considering taking (those who haven't launched yet)? - Did you build an audience before launching your product, or did you launch and then focus on growth? - What worked (or didn't work) for you? - If you could go back, would you do it differently? Share your story with us so we can all learn from each other. There's someone here who could benefit from your experience. ----- P.S: If you're a growth-stage founder struggling with churn or stagnant customer acquisition (usually because of poor positioning and messaging), I'd love to help. I specialize in crafting impactful marketing strategies tailored specifically to your product so you can start seeing the results you deserve. Connect with me on LinkedIn today. Can't wait to hear from you!
Tasos V

11mo ago

Pitch your product with max 5 words. Can you?

Vaizo - Maximize crypto gains with AI Whats yours? If you can do with less than 5 words, you have my respect lol :P
Lauren Godwin

12mo ago

Referral program best practices?

We're exploring the idea of launching a referral program and wanted to get some insights from this community: Have you implemented a referral program? If so, what worked well (and what flopped)? What kind of incentives have driven the best results? (e.g., cash, discounts, extended free trials, extra resources, account credits, etc.) Did you build it in-house or use a tool? (Thinking about tools like Rewardful, ReferralCandy, etc.) Any unexpected challenges or things you wish you knew before launching? Would love to hear real-world examples of what s working (or not working) for SaaS referrals. Appreciate any insights!
Irina I.

12mo ago

Have you ever pivoted your product?

Have you ever had to make a pivot of your product? Share your experience.
Lauren Godwin

1yr ago

What's your biggest pain point when raising capital? 🚀

Hi Product Hunt community! I lead customer success at Capwave AI, and I'd love to hear your input on these topics as we continue improving the product: What s your biggest pain point when it comes to fundraising? If you could wave a magic wand and solve one thing about the process, what would it be? Capwave is an AI-driven startup dedicated to democratizing the capital raising process so I talked to several first-time founders during beta testing. Here are the top 3 things I learned: 1. Raising capital isn't an even playing field: it's nearly impossible without the right connections who know the right investors. 2. Trying to piece together venture capital info and trends is a job of its own. Between building your starting and raising capital, there's hardly any time left in the day. 3. It's extremely easy to get off track from your fundraising goals due to feeling overwhelmed and disorganized. Do you agree/disagree? Have anything to add? Any personal stories or opinions? We recently closed out our beta testing round and are planning to launch on Product Hunt at the end of the month, but the learning never stops. We want founders like you to have a say in our product roadmap to prioritize the features that actually matter - that's why we're asking. We know how tough it can be whether it's struggling to find the right investors, crafting the perfect pitch deck, or keeping track of outreach (while still running your business). Feel free to also contact us via our website: www.capwave.ai Let s start a conversation. I can t wait to hear your thoughts!
Lauren Godwin

12mo ago

Do you promote your product on LinkedIn? What's your strategy?

With the impending Tiktok ban, we're planning to move our educational content over to LinkedIn but the algorithm doesn't seem to push out the content organically (more network based, which makes sense). How do you navigate this?