About
✨ Ray of sunshine & Head of BizDev and Community at Atlas (www.runonatlas.com) - vibe pricing 🛠️ Helping creators launch, monetize & scale their digital dreams without coding headaches 💸 Former demo storytelling wizard at Salesforce for 7+ years 🪄 Star Wars fanatic (especially Rebels!) 🌌 Costco enthusiast 🛒 Dog walker extraordinaire to two tiny fluffballs 🐕 Doom scrolls funny dog videos every night 😵💫 Living the stretchy pants lifestyle since 2020 and never looking back! 💯
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How do you handle cucumber season in your business? What do you usually focus on during this time?
Summer has begun, and that means most people are going on vacation, the work pace slows down, and many businesses experience a dry spell.
No one feels it more than marketers.
How to communicate price increases to existing customers?
Yesterday, I asked how you set your pricing strategy and discounts (you had some interesting insights and experiences to share Thank you!).
Setting prices is one thing, but what about increasing them?
How do you handle pricing strategies and discounts?
When I was studying economics, we always said that we base the price on these basic things:
cost level
competition
prominence of the industry/product