Kognis App

Hey Product Hunt community!

First off, a massive thank you to everyone who has supported us and upvoted AI Context Flow.

As my launch date gets closer, I've been reflecting on how much of building a product has nothing to do with code.

A few lessons have surprised me:

• Building is usually easier than deciding what to build.

• Users don't always use a product the way you expect.

• Small improvements repeated consistently beat big bursts of effort.

• Progress often feels invisible until you look back months later.

The biggest surprise for me has been how often assumptions turn out to be wrong. Features I thought people would love weren't always the most valuable, while simple things ended up mattering far more than expected.

After spending the last year building a productivity app, I've realised the technology wasn't the hardest part.

The hardest part was deciding what not to build.

Every new feature sounded like a great idea:

• More notifications

• More AI suggestions

• More automation

• More dashboards