Jakub Borkowski

I'm co-founder of k dlo, an AI-driven lead generation and sales platform, and we're exhibiting at Web Summit this year. First time doing a proper conference booth, and I'm trying to figure out swag that's actually effective, not just stuff that ends up in a hotel trash can by day two.

The catch: I'm flying in, so anything I bring has to survive checked luggage or fit in a carry-on. That rules out anything bulky, fragile, or heavy in volume (so no giant branded totes stuffed with junk, unfortunately).

Would love input from people who've exhibited before:

1. What swag actually got people to walk up and start a conversation, versus stuff people grabbed and walked away?

2. Any lightweight, packable items that still felt premium or memorable?

3. Did anything backfire, attracted the wrong crowd, felt gimmicky, or just didn't hold up?

4. If you shipped swag ahead instead of carrying it, was that worth the hassle and cost for a first-time exhibitor?

5. Any swag that tied into your product itself (not just generic pens and stickers) that worked well?

Hi! How do you approach creating a mockups from running Svelte and JS apps? Often I need to quickly visualize how adding a new UI element would look like and get approval for it. Generating HTMLs from scratch for this is error-prone and I was wondering if you might have other proven methods?

Hey everyone,

I'm co-founder of k dlo, an AI-driven lead generation and sales workflow platform (think: ICP definition prospecting deep research personalized outreach CRM updates, all in one workspace). We're gearing up to promote more actively and I'm trying to figure out where else to show up in person.

We're already attending Web Summit this year, so if any of you will be there too, would love to connect. But I'm also scouting other events worth the trip.

Our target audience is mostly sales leaders, RevOps, and founders doing outbound at B2B companies (SaaS, agencies, and increasingly teams using AI for prospecting).